Why businesses must consider SMS marketing in their marketing Strategy
We are living in an age where each and every information can be accessed through cell-phones. According to a survey, the cell-phone users on the planet is required to pass the six billion by 2019. A survey held in 2016 shows that around sixty-two percent of the populace overall effectively using cell-phones.
Now we know the power of the mobile phone and its impact on our daily lives. A study led by Nottingham Trent University reveals that on an average, we check our phone for any message or call 85 times a day.
It helps us to understand the intensity of the cell phone and its effect on our day by day lives. An examination driven by Nottingham Trent University uncovers that on a normal, we check our cell-phones for any message or call received almost 85 times in a day. and that’s a big amount which shows how people have become dependable on mobile phones.
Influence of Mobile Phones over people-
Companies either small or large scale are using the power of mobile phones to interact with new possible clients around the world by using SMS marketing. Because sending SMS/MMS messages is a standout amongst the best strategy which you can endure for growing your business.
It is extremely important for the businesses to send informative text messages to your clients with the goal that they can have all the significant information on their fingertips. You can send special discount, limited time offer kind of SMS/MMS messages to the clients to get their attention
As the open rate of text messages is quite higher, these are read by the receiver sooner or later and if it the message contains some special discount or having an alert message, then the receiver will definitely check it quickly.
Think about getting a promotional mail from your preferred pizza shop which is offering farmhouse pizza at a 50% discount on an online order. You want to get that offer and reach out to your mail at the time of coupon redemption and the internet connection is lost.
Anyone will get irritated that time. Now think of getting an SMS message for a similar markdown message. You can see the SMS whenever you want without an internet connection and reclaim your coupon.
Sales Figure Talks-
Now we know the importance of SMS messages, we should use in our business to connect more clients and on the off chance that you are a startup, at that point you should make use SMS messages for viable deals.
Companies know this very well that Salesforce is one of the best CRM platforms for managing business and customer relations.
Your Sales Reps can adequately deal with the deals and connect every one of your clients with the assistance of this CRM.
In order to help the Sales representatives with text messages, you can utilize 360 SMS App by which you and your Sales reps can send Single or Bulk SMS to your leads, possible clients, contacts, and so on.
This SMS App which provides Salesforce SMS service does wonders. This App helps your business to run SMS campaigns from Salesforce platform to communicate with potential clients in a simple way.
